Are you ready to book your branding experience? Or maybe you’re in the middle of the process, but you’re not sure what’s coming next? We have outlined the entire brand process so that you know what to expect:
After you submit a contact form on our site, we will reach out to you in order to learn more about your business needs.
You will receive a questionnaire that will help us learn more about the vision that you have for your brand. We will ask questions like: what will your customers feel when they interact with your brand? What makes your brand stand out in your industry? Once we have received the completed questionnaire, we will schedule a Discovery Call.
During the Discovery Call, we will (1) choose a brand package that fits your brand needs and budget, (2) ask follow up questions about your brand, and (3) review the brand design process and the design contract. Once we receive the signed contract, we will get to work!
We will spend this time researching the history, and design of your industry and analyzing your competitors so that we know what makes your business stand out. If you are rebranding, we will audit your current design and presence to learn what is currently working for your brand and where your brand needs work.
We will schedule a call with you to present a few mood boards that embody the different directions you can take to elevate your presence in your industry.
This is where we really get to work! Using all that you’ve given us and what we’ve learned during our research, we will develop some initial concepts for your brand. We will define your brand strategy. Depending on the package that you chose, this includes your vision and mission, the identity of your customer, and the tone and messaging of your brand. This foundation will help us craft the visual identity of your business.
During the Brand Identity phase we will develop logo options, refine your color palette, and identify typefaces that will represent your brand. These visual elements of your brand will communicate your brand strategy to your customer.
This is the fun part. We will review the brand strategy with you and present the brand identity concept(s). This is your chance to get specific about what revisions we might need as we discuss the best logos for your business. If you have no feedback that requires changes, we will move forward to preparing the final package. If you have revisions, we will get to work on your changes and schedule a follow up call to review. All of our brand design packages include 2 revisions.
After we have gone over all of the details, completed any revisions, and put together a cohesive package, it’s delivery time! We will send you the complete package, which will include all of your brand elements and files, and a link for you to review your experience with us. Then it’s time to share your new brand with the world!